In the Philippines, every province has a story, and that story is about a bread. It starts from a crusty, carabao-shaped Pinagong of Quezon. To the melt-in-your-mouth Pastel of Cagayan de Oro. Our regional bread culture is a delicious map of Filipino identity. It is comforting to smell a neighborhood panaderia. It reminds me of childhood merienda memories and the bakers who fuel our communities.
Showing posts with label local business. Show all posts
Sugod Bakery: URC Flour’s New Push to Help Local Bakers Grow
Universal Robina Corporation (URC) Flour is rolling out a new nationwide program. It is called Sugod Bakery that aims in helping bakers across the Philippines. Helping them to sharpen their skills and grow their businesses. Instead of treating it as a one-off promotion, the company is framing it as an ongoing partnership. They are pairing its flour products with a hands-on training. Training in food safety, pricing, and marketing. So smaller neighborhood bakeshops have a real shot at scaling up.
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