Vilma Tops 2016 Lazada Polls:
Mom for all Seasons
MANILA, PHILIPPINES – To celebrate mother’s day, Lazada (www.lazada.com.ph),
the country’s one stop shopping and selling destination, conducted an online
survey among members of the Lazada Super Moms and main FB page. Survey results
are based on direct consumer responses and not reflective of the views of
Lazada.com or its employees.
Lazada moms are Vilmanians at heart with 69% of respondents saying
she is the best representation of a mother, winning over other showbiz icons
Sharon Cuneta, Dawn Zulueta and Jaclyn Jose.
Ely beats Chris, but Brad lords over them all
When it comes to music and entertainment, the popularity of local
band Eraserheads (40%) beats out international bands, Coldplay and U2. But when
it comes to Hollywood crushes, Leo (24%) still has a long way to go before
reaching Brad’s (53%) stature.
Mom’s everyday essentials
Moms are more active than ever before. With the limitless number
of mom apps available, almost three (71%) out of four respondents prefer using
an Android over an iOS. Function over femininity rules as moms prefer wearing
shorts (45.3%) as their comfy #OOTD, with jeans as a close contender (43.7%).
Baby wipes top their survival kit must have (36.0%) to take out.
Value Hunters and Pamperers
Moms are always on the lookout for great deals, especially during
sales (37.6%). For example in diapers, Huggies was ranked as the most preferred
and trusted brand by moms (34.4%). Interesting to note that moms would rather
(1) buy during a sale, (2) use discount vouchers or (3) buy product bundles
than ask allowance from dad when the household budget gets pretty tight.
One thing moms aren’t afraid to scrimp on are themselves.36% of
respondents described themselves as part of the Health and Beauty category.
When asked what form of dieting they prefer, moms prefer a diet of fruits and
veggies (58%) instead of depriving themselves of sweets or rice. For
mini-breaks, a surprising 41.2% prefer staycations over out of town
getaways.
Mother’s Day Mindfulness
As Mother’s Day is just around the corner, Lazada treats all
mothers out there with Mother’s Day Specials untilMay 5, 2016 with up to
80% off on a wide assortment of products. Perfect gifts for mothers are
available from kitchenware, cameras, gadgets and a whole lot more.Lazada
also makes flower deliveries possible on Mother’s Day for its first 400 customers
who would be pre-ordering on or before 5:00p.m on May 6.
Mom is definitely the queen this May. Treat your royal
highness by visiting www.lazada.com.ph
or by downloading the mobile app for free.
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About Lazada
Lazada(www.lazada.com.ph) is Philippines’ largest online shopping mall
and is pioneering e-commerce by providing a fast, convenient and secure online
shopping experience combined with an extensive product offering in categories
ranging from mobiles & tablets and consumer electronics to household goods,
toys, fashion and sports equipment. Lazada is continuously striving to offer
its customers the best possible shopping experience with multiple payment methods
including cash on delivery,
extensive warranty commitments and free returns. Lazada mobile applications for
Android, iPhone and iPad provide additional convenience to its consumers’
allowing them to shop anywhere, anytime.
For more information, please visit http://www.lazada.com.ph. For updates on Lazada’s latest innovations, as
well as activities, contests and promotions, connect with us via Facebook.
PRESS CONTACT:
ARVI PERSAN PERNIA LOPEZ
Public Relations and Media Manager
Lazada Philippines
(E) a.lopez@lazada.com.ph
(M) +639178239725